Friday, Sept. 26, 2014
NEWS RELEASE - FOR IMMEDIATE RELEASE
Media contact: Steve Stuebner, 208-484-0295 mobile, firstname.lastname@example.org
40+ businesses put up Boulder-White Clouds national monument
window clings as part of National Public Lands Day
On Saturday, Sept. 27th, Americans will celebrate National Public Lands Day (NPLD) with a plethora of activities and events to underscore the importance of our public lands. Business supporters of the Boulder-White Clouds National Monument are celebrating NPLD by putting up Boulder-White Clouds National Monument window clings in their business fronts in Boise and the Ketchum-Sun Valley area to show their support for the monument.
More than 40 Idaho businesses are now supporting the Boulder-White Clouds National Monument campaign, including Oliver Russell, Flying M coffee house, Boise Bicycle Project, Idaho Mountain Touring and EKC Construction in Boise, and Sawtooth Brewery, Sturtevants, Backwoods Mountain Sports, and the Elephant's Perch in Ketchum.
Idaho business owners are calling on President Obama to designate the Boulder-White Clouds -- the largest pristine roadless area in the continental U.S. -- as a national monument. The area represents one of the last, best wild places in North America.
Olin Glenne, owner of Sturtevants in Sun Valley,
poses by his front door with a Boulder White Clouds window cling.
"I'm a huge fan of the national monument," said Andy Munter, owner of Backwoods Mountain Sports in Ketchum. "I'm a big believer that protecting wild lands, protecting wild animals and protecting wild fish will add great value to the whole area. My experience is, the more we protect wild places, the economy gets improved in a variety of ways -- people move in, they start new businesses here, and that creates more jobs for the economy."
An economic study commissioned by the Idaho Outdoor Business Council showed that creation of a Boulder-White Clouds Monument could generate up to 155 new jobs, increase visitor spending by 10 to 33 percent, and pump $3.7 million to $12.3 million into the local economy.
"As a member of the Idaho Outdoor Business Council, I see the monument as being a positive driver for increased tourism and economic development," says Chris Haunold, owner of Idaho Mountain Touring in Boise. "The monument would benefit outdoor retail stores in Stanley and the Wood River Valley, but it also would have a very positive impact in the Boise market, supplying gear for locals and tourists to prepare for a big trip in the Boulder-White Clouds as well as hotels, restaurants, car rental and shuttle services -- to name just a few. This is a place that folks get excited about because it's so spectacular and fun to experience."
"I think the monument would benefit all of the communities around the boundaries of the area," said Olin Glenne, owner of Sturtevants of Sun Valley. "I think it would help our business. Ketchum is hard place to get to, and it would help raise awareness and push more traffic our way, which would be a great thing for the Central Idaho economy overall."
Glenne likes the flexibility of a monument, which would allow existing recreation uses to continue, including mountain biking. Sturtevants operates a bike shuttle service for mountain bikers to experience the Castle Divide Trail, a scenic and challenging 22-mile ride that traverses the White Cloud Mountains from west to east.
"The mountain biking adds an awesome, inspirational value to the monument," Glenne says. "The trail quality is amazing. To pedal up these trails to reach these high mountain passes and lakes at 10,000 feet is pretty unique. It's an experience rarely found anywhere else."
Boulder White Clouds window clings are going up on store fronts
in Idaho this week as part of National Public Lands Day.